Magdel Louw

Magdel is the Public Relations and Marketing Manager of Phatshoane Henney Attorneys. With broad experience in media, marketing and advertising and with a solid background in journalism and public relations, Magdel combines her experience in these interconnected fields to strategically manage all of Phatshoane Henney Attorneys’ public relations, media engagement and marketing outputs.

She also manages the marketing of the Phatshoane Henney Group, South Africa's largest legal network of which Phatshoane Henney Attorneys is the founding firm, in addition to being the Competition Coordinator of the New Breed Art Competition, which has been presented by Phatshoane Henney Attorneys in association with several local partners in the art fraternity since 2016. 

Passionate about eloquent writing for as long as she can remember, Magdel excelled in her University of the Free State Media Studies degree at both graduate as well as post-graduate level. She honed her journalism skills at Volksblad in Bloemfontein and then Beeld in Johannesburg, finding her niche in court and crime reporting as well as human-interest feature articles. Thereafter she delved into the wider world of media, marketing and advertising as senior journalist and supplement editor at Media24's AdVantage business-to-business magazine. She followed this working as account manager and writer at Cathy Findley Public Relations, after which Magdel followed her roots back to Bloemfontein in 2014 to join Phatshoane Henney Attorneys and head up the firm’s marketing and public relations.

A track and field athlete in her junior days, Magdel enjoys staying fit and spending time with her family and friends, and is at her happiest curled up with a good novel.